The ubiquity of wireless connectivity and the variety of technologies available are enabling the development of an ever broader range of connected devices, all offering fast data-transfer speeds. Mobile handset and device manufacturers are looking to apply these new technologies to design novel devices that appeal to consumers and encourage loyalty to the brand. . In addition, a number of changes in the market, such as the introduction of the iPhone, the emergence of mobile broadband, the utilisation of touch screens and the move to the real internet experience, rather than old-guard WAP proponents, are fuelling a new wave of innovation. As a result, consumers and enterprises are beginning to expect intuitive interfaces, exciting applications, fast connections and a continuation of the desktop experience.
The Handsets & Devices channel provides in-depth analysis of mobile device trends and market segmentation, highlighting the impact they will have on future generation wireless networks. It also includes a detailed evaluation of the key challenges across the value chain and a comprehensive analysis of global markets and technology evolution. Tracking a wide range of market KPIs and providing full five-year forecasts for all global markets, the Handsets & Devices channel enables decision makers to out-perform the competition and position their company and products for long-term success. Handsets & Devices profiles 30 key companies in great depth, looking at strategies, portfolios, manufacturing trends and business models.
Core coverage includes:
- Components and software
- Distribution and retail
- Local and personal area networking
- Market size and segmentation
- Mobile application platforms
- Multimedia and navigation
- Mobile broadband and WANs
- Smartphones and operating systems
The Handsets & Devices channel is essential for:
- Distributors and retailers who want to tap into changing consumer trends and understand the industry’s long-term direction.
- Operators and service providers that want to understand changing market trends, the innovative technologies being developed and the impact on their networks, as well as identifying potential partners.
- Application developers and content providers who are looking at channels to market for their content and services and who need to understand the enabling technology and functionality being developed.
- Software vendors who wish to evaluate the potential addressable market for their services and appraise the competitive landscape.
For more information and to arrange for free access to the Intelligence Centre, click here or call us on +44(0)20 7017 5537.
