The successful introduction of mobile broadband packages and services to consumers has opened up new opportunities for operators. The proliferation of App Stores and fast data networks mean that consumers are spending more time online and are transferring more data than ever. Unfortunately, mobile operators have faced stiff competition on broadband pricing, which means that there is disconnect between network traffic and ARPU. As a result, operators are looking to reduce costs through infrastructure sharing and outsourcing, as well as looking at new revenue streams, business models and new markets. At the same time the increasingly complex ecosystem surrounding the delivery of new services is forcing operators to explore strategies which prevent them from being reduced to a dumb pipe.
The Mobile Operator channel looks at the strategies of the leading operators and operating groups globally, including their market tactics and emerging trends in business management, pricing, distribution, customer acquisition and retention. Our analysts also track key performance data, such as subscriber numbers, revenues and ARPU, and forecast future trends. In addition, we also identify and cover the key regulation, licensing, M&A and technology issues that operators are likely to face as the market develops. The Mobile Operator channel tracks over 830 operators in individual countries and 30 global operating groups.
Core coverage includes:
- Churn and customer retention
- Content and applications
- Mobile handsets and devices
- KPIs and financials
- Delete ‘Corporate and operational strategy’
- Management and corporate
- Mergers and acquisitions
- Mobile broadband
- MVNOs
- Networks and technologies
- Pricing and tariffs
- Retail and distribution
- Tenders and licensing
- Roaming and wholesale
- Fixed/mobile convergence
The Mobile Operator channel is essential for:
- Mobile operators, MVNOs and service providers looking to benchmark their business performance, evaluate existing and emerging markets, identify new business models and ensure their five-year plans include all likely scenarios
- Infrastructure, hardware and software vendors, as well as system integrators, who need to understand the existing relationships operators have with their competitors, as well as their technology and network roadmap. This incisive analysis will help suppliers pitch their products and services in the short-term, as well as aligning their own product roadmap.
- Handset and device manufacturers who want to ensure their product portfolios and marketing approaches are in line with the operators’ strategies, and who want to identify new opportunities for partnerships
- Regulators and policy makers that want to understand what operators are doing, where they are going, how they are performing and the issues that they face
For more information and to arrange for free access to the Intelligence Centre, click here or call us on +44(0)20 7017 5537.
